Naaj K’iin is an architecture and interior design studio inspired by the union of Mexican warmth and French aesthetic sensibility.

The project sought to translate this cultural fusion into a contemporary, warm, and sophisticated identity built around light, home, materials, and balance.

The identity combines a palette inspired by earth and sun, typography with personality, and an isotype that integrates the brand’s initials with references to a house, the sun, and the agave.

As a distinctive element, I developed custom textures based on photographs of real surfaces, which were then adapted to the brand’s colors to add depth, authenticity, and a more tactile dimension to the visual system.

The result is an identity that seeks not only to represent spaces but also to convey how they feel.