This is a fictional project I developed purely for fun and as a creative design exercise. The idea was to reinterpret the label for a grasshopper salt product inspired by traditional Mexican aesthetics, preserving the product’s artisanal essence while giving it a more contemporary identity.

The design revives the retro character of traditional Oaxacan labels through a warm color palette, vintage-style typefaces, and illustrations full of personality. The result aims to convey authenticity, nostalgia, and pride in Mexican flavors from a modern perspective.